Property decisions reviewed with the evidence around them.
For people evaluating a purchase, sale, investment property or development position. Cheru defines the question, reviews relevant available evidence and confirms an appropriate scope before work begins.
Four ways to use Property Advisory
One service family, shaped around the decision being considered.
Buying
Turn locations, budget, property type, size, timing and non-negotiables into one acquisition brief. Cheru can review a shortlist, asking-price evidence, comparable properties, locations, private-market availability and negotiation context.
Selling
Review the asking-price position, comparable properties, nearby competition, listing presentation, private-sale suitability and negotiation context before choosing how to sell.
Investing
Compare properties or developments using asking-price and asking-rent context where available, simple yield scenarios, location and supply evidence. This is property decision support, not investment management or a promise of returns.
Development
Review the market side of a site or scheme: its location, nearby developments, competing supply, unit types, asking prices and current off-plan positioning. Planning, design, engineering and formal valuation sit outside this work.
Selling has three distinct routes. Submit a public listing through List with Cheru, discuss a discreet sale through Private Sales, or use advisory for pricing and positioning decision support.
Typical deliverables
Depending on the brief, an advisory engagement can include the following. Not every instruction includes every deliverable.
- Asking-price review
- Review a property's requested price against relevant available asking-market evidence and explain important differences.
- Comparable-property review
- Compare the property with relevant available properties, accounting for material differences in location, type, size, condition and positioning.
- Location comparison
- Set two or more areas alongside each other using available price, supply, access and property-type context relevant to the brief.
- Acquisition brief
- Document locations, budget, property type, size, timing and non-negotiables so each opportunity is assessed against the same requirements.
- Market positioning
- Explain how a sale or development sits against competing supply and the current asking market.
- Private-market search
- Where suitable opportunities are available, look beyond public listings while keeping the agreed acquisition brief as the test.
- Negotiation context
- Organise the available property and market evidence that may inform an offer, counter-offer or asking-price discussion.
How an engagement starts
- Submit the brief
- Cheru reviews the question and available evidence
- Scope and next step are confirmed
- Advisory work proceeds where appropriate
Scope and boundaries
Property Advisory is decision support.
It is not automatically a formal valuation, legal or title due diligence, surveying, planning advice, lending advice, tax advice, an investment guarantee, or an agency or brokerage instruction. Any separate professional or transaction service must be explicitly agreed separately.
For evidence and estimate limits, read Data methodology, How Cheru estimates work and the estimate disclaimer.
Submit an advisory brief
Tell us what you are evaluating, the location, budget or price position, timing and the question you need answered.